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Friends & Family - The Risky Secret Sauce in your Small Business’ Social Media Strategy

Friends & Family - The Risky Secret Sauce in your Small Business’ Social Media Strategy

Let’s talk a little bit about the elephant in the room. No doubt you’ll have seen many learned people describing follower-count as a vanity metric, and you may even have noticed that I said previously it’s not our priority. So is it important at all? Well, yes. Yes, it is